The doors to LUMO are closing. Secure your spot before it’s too late. Click here to find out more. The doors to LUMO are closing in 1 hour. We already have over 50 people inside. They’ve all made a step that sets them apart from 99% of LinkedIn users. They’ve decided to stop wasting their precious time trying to figure everything out on their own, and join a community where they get all the resources, support, and guidance they need to attract clients on LinkedIn. Are you with us? JOIN LUMO...
2 months ago • 1 min read
The doors to LUMO are closing soon. Secure your spot before it’s too late. Click here to find out more. Okay. There are now just 3 hours left to join LUMO. When that clock hits zero, I’m closing the doors. And I really mean that. So, here’s some quickfire reasons why you should join: When you join LUMO… > You won’t have to guess what works anymore You’re getting the exact visual content templates I’ve used to generate 10M+ views a year > You’ll never run out of content ideas again 50+...
2 months ago • 1 min read
The doors to LUMO are closing today. Secure your spot before it’s too late. Click here to find out more. Today, I’m closing the doors to LUMO. And I haven’t decided when I'll open them again.Why? Because I want this group to be a place where like-minded coaches, consultants, service providers, and solopreneurs can: Get my feedback on your content or get my advice on any questions you have about growing on LinkedIn Bounce your ideas off each other, share your wins (and fails) freely, and...
2 months ago • 2 min read
If you're like me, you're impulsive by nature. But when doubt creeps in? Then you lose your decisiveness. You see an opportunity – like a sales email or some kind of offer that looks like a no-brainer. And then you just freeze. You let the opportunity die. You wonder where that impulsiveness has gone. For me that was a $6k mastermind hosted by Greg Eisenberg in Florida. 50 like-minded people. One big Airbnb. 3 days. Been following the guy for years. But I just froze. I didn't act. Maybe it...
4 months ago • 1 min read
This isn't the first cohort email I've sent you. So let me skip the pitch. Here's what I know about you: You're posting. You're showing up. You're putting in the work. But somewhere along the way something got lost. The people who engage aren't the people who buy. Your profile looks fine but doesn't feel or looks like you. Your content performs okay but doesn't perform well. And you're starting to wonder if this is just how it works, or if you're missing something obvious. The trap most...
4 months ago • 7 min read
In 2018, we sold our agency for a bargain. It was a fair deal, but man it could’ve been much better. You see, we founded our agency while still in college. I was 23. My co-founder was only 18. And we knew absolutely nothing about: Positioning to target the right people Building visibility around our business Attracting clients vs. desperately chasing them It resulted in low goodwill when we received the offer. After that, I took a long break and worked on a few interim and freelance projects....
5 months ago • 1 min read
Last week I had a 59-minute call with a friend who coaches the biggest founder brands on LinkedIn. (Think heavyweights like Adam Robinson, Sam Jacobs, Gal Ala) Every once in a while we jump on a call and geek out about LinkedIn. We talked about 3 things: what’s happening to the feed what will work in 2026 why AI is quietly making people worse at writing Here are my predictions and takeaways from that conversation. 1. The "human-written" renaissance AI has a huge negative impact on LinkedIn....
5 months ago • 3 min read
It's been a really long wait. I'm more excited about this than when I was 7 waiting for Sinterklaas. (Dutch Santa-kind-of-guy that give presents to kids) The Content Design Cohort is happening next Tuesday. And we're open for business. I've put all the details in a neat document for you. But if you give me 2 min of your time, I'll spill the beans here. It starts with 4 weeks where our goal is to put together these 3 components: 1. ICP and LinkedIn setup Content only works when it’s aimed at...
5 months ago • 1 min read
In 12 hours from now, the early bird spots will be done. I'll be sharing this offer to 2600+ people. Then I'll share the offer with 86,322 followers on LinkedIn. If you're still thinking about it, you can hit reply "EARLY" and I'll send you the details. This is the last time I'll be mentioning the Early Bird rate. Pinky promise. Cheers, Nick
5 months ago • 1 min read